Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web



Download Content Strategy for the Web




Content Strategy for the Web Kristina Halvorson ebook
Format: pdf
ISBN: 0321620062, 9780321620064
Page: 135
Publisher: New Riders Press


This article is the second in a series of thoughts on content strategy for the small business. You've ignored the core of your web content strategy for too long. And Cross Company Initiatives Group, The Hollywood Reporter has learned. Let's redraw the quad and give the strategic core the place it deserves. Hey, there, everyone who was in my content strategy workshop. The group aims to monetize cross-platform content and creating a digital strategy across mobile, social and the web. Ditch the print newsletter – or repurpose print articles for the web. (Complete deck is at the end.) Recommended books. Content Strategy For The Web, Adobe Reader. All of the invaluable information that she shared in the first edition is included with numerous new examples. She provides oversight, management, and strategic planning for the library website, specializing in guerilla usability testing, writing for the web, and content strategy. Dan, as I understand it, a “content strategy” is an approach to Web development where you focus on the information the customer needs to successfully achieve the various tasks they must (or may) do with you. Content Strategy For The Web, Adobe Reader This is the eBook version of the printed book. This book is aimed at helping teams tasked with managing larger websites get a handle on the content they work with.